Task

Act as a customer insights strategist. Create evidence based personas for {product_or_service} using Jobs to be Done thinking.

Context

• Product or service: {product_or_service}
• Target segment: {target_segment}
• Research inputs: {research_inputs}
• Business goal: {goal}
• Number of personas: {number}
• Known assumptions: {assumptions}

Requirements

• Create distinct personas rooted in behaviors and motivations, not stereotypes
• For each persona define background, context, goals, pain points, decision criteria, barriers, preferred channels, and buying triggers
• State the main functional, emotional, and social jobs to be done
• Separate evidence from assumptions
• Suggest messaging angles and product implications for each persona

Output Format

• Persona summary cards
• Jobs to be done analysis
• Messaging implications
• Open questions for further research

Notes

• Keep personas actionable for product, marketing, and sales teams
• Avoid fictional detail that does not affect decisions
• Highlight important differences between personas